Hours planner: pick tasks, get the recommended weekly hours, build a monthly plan. Plus: what a cleaner gets done in 2, 3, 4 and 6 hours and how to organise it.

Guide6 min read

Is your payslip correct? Every line explained

AHV, ALV, accident cover, source tax, BVG: what each line on your payslip means and how to spot that something is missing. With an interactive sample payslip.

Legal5 min read

2026 thresholds: CHF 22'680, 60'480 & the 5%

The three limits for private households: CHF 22'680 per employee (since 1.1.2025, previously 22'050), CHF 60'480 per household and the 5% flat tax. With legal bases.

Compare8 min read

Nanny payroll Switzerland: services compared 2026

quitt, Clino, KLARA Home, fairboss and Chèque service on a nanny wage: service cost per year, commission models, who files the forms - and the extra thresholds a nanny triggers.

Guide6 min read

Swiss AHV when you move home: pension or refund?

Moving back to Portugal, Spain or Brazil? Whether your AHV arrives as a monthly pension or a refund of contributions depends on the destination country, the three cases explained.

Guide7 min read

Employing a pensioner

An allowance of CHF 1'400 a month, no more unemployment insurance, no pension-fund obligation - and what stays the same.

Guide7 min read

Two cantons, one household

The compensation office follows your domicile, the cantonal NAV with wages and public holidays follows the place of work. When they diverge.

Template5 min read

Payslip for Household Help: Free Generator 2026

Free payslip generator for household workers in Switzerland. All 26 cantons, official rates, PDF download. AHV, ALV, withholding tax correctly calculated.

Compare9 min read

Chèque service French Switzerland: only Geneva is cantonal (2026)

Only Geneva has a canton-run chèque service. Elsewhere (Vaud, Valais, Neuchâtel, Fribourg, Jura) a chèque emploi (EPER, TopRelais, Caritas Jura) or Clino handles it. 2026 guide.

Compare9 min read

Chèque service or Clino: What Does Your Cleaner Really Cost? (2026)

Geneva's chèque service vs Clino: the real fee math (recomputed live), the six-organization network across French-speaking Switzerland, and who should pick which. 2026 comparison.

Compare8 min read

Chèque service in Ticino: no cantonal scheme (2026)

Ticino has no cantonally subsidised chèque service. The private provider PrAmAsSa offers an equivalent service (7% of the wage, min. CHF 150, max. CHF 500 per year); the official route is the IAS in Bellinzona.

Search12 min read

Find a Cleaner in Switzerland - Best Options 2026

Compare classifieds, cleaning companies & platforms. Postal code search, costs and checklist for finding a cleaner.

Legal10 min read

Undeclared Work Switzerland: Fine up to CHF 10'000

Fine up to CHF 10'000 (AHVG Art. 88), AHV back-payments up to 5 years, tax penalty up to 3×. What hiring a cleaner off the books risks + legalize in 10 min.

Legal8 min read

Year-end bonus for domestic staff in Switzerland 2026

Bonus for your cleaner or nanny: when does the gratuity become an obligation? OR Art. 322d, the three-year rule, the voluntariness reservation and AHV liability - explained simply.

Costs7 min read

What Does a Housekeeper Really Cost?

Housekeeper costs in Switzerland: wages, social contributions, holiday pay and total cost calculation.

Jobs9 min read

Work as a Cleaner in Switzerland: Is Your Pay Legal?

Who may legally work as a cleaner in Switzerland, what your contract and payslip must contain, and the rights you have. With a free is-my-pay-fair check.

Lifestyle8 min read

Cost of Living in Switzerland 2026: CHF 3'000-9'000/Month

What does life in Switzerland cost in 2026? A single person needs CHF 2'950-3'710 a month, a family with one child CHF 4'710-8'630 (canton of Zurich, excl. taxes). Rent, health insurance, daycare and household help - with a budget calculator for all 26 cantons.

Map7 min read

What a Cleaner Costs You: The Part Beyond the Hourly Rate

The hourly wage is only part of the bill. Social contributions, holiday pay and accident insurance come on top, compared across all 26 cantons, with a total-cost calculator.

Legal10 min read

Household Employment Contract in Switzerland (NAV)

The NAV applies automatically to household staff: minimum wage CHF 20.35/h, 4–5 weeks holiday, notice periods and canton rules + free contract template.

Jobs18 min read

Starting as a Cleaner in Switzerland

Equipment, admin steps, finding clients, pricing - everything you need to start working as a household cleaner.

Lifestyle15 min read

Switzerland Savings Guide 2026

Complete savings guide: mobile from CHF 9.95, discount vs premium supermarkets, health insurance optimization, meal prep and Clino vs quitt comparison.

Template4 min read

Free Holiday Calculator for Household Staff 2026

Calculate holiday entitlement and supplement for your household worker instantly. All age groups, hourly and monthly wages. Free, no sign-up needed.

Legal5 min read

Notice Period Calculator for Household Workers 2026

Calculate the correct notice period for your household worker. NAV-compliant, all blocking periods considered. Free online tool.

Guide5 min read

Social Insurance Check for Household Workers

Free social insurance check for household workers in Switzerland. 3 questions, instant answer. AHV, ALV, UVG, BVG, FAK - what's mandatory, what's voluntary?

Legal6 min read

Cleaner sick - what now? Employer obligations

Continued pay, medical certificates, daily sickness benefits insurance and accident insurance: What Swiss employers must know when their cleaner is sick.

Legal7 min read

Cleaner cancels same day - what to do?

Short-notice cancellation by your household cleaner: how to respond calmly, legally, and with a clear plan.

Legal7 min read

Cleaner Salary Switzerland 2026: Are You Underpaid?

The legal minimum wage differs in every canton and many cleaners are paid below it without knowing. Check your hourly rate against your canton in minutes.

Costs5 min read

How Much Does a Cleaner Earn? It Depends on the Canton

The legal minimum changes from canton to canton and the going rate sits well above it. Compare all 26, gross against net, with a personal calculator.

Costs10 min read

Fair Wage for a Cleaner in Switzerland 2026: CHF 28–33/h

A fair hourly wage for a cleaner in 2026 is CHF 28–33 gross, depending on canton and experience. Canton comparison plus gross-net calculator.

Legal5 min read

When Must I Register My Cleaner?

Registration obligation from the first franc, thresholds, exceptions and consequences of non-registration.

Guide6 min read

Payslip for Household Workers: Template & Guide

What belongs on a payslip, all deductions explained (AHV, ALV, UVG, withholding tax) with a calculation example.

Compare12 min read

quitt pricing 2026: plans, costs & verdict

Honest Quitt.ch review for 2026: Start, Comfort and Flat plans compared in detail, real customer feedback, hidden costs and an exclusive CLINOCH discount code.

Legal8 min read

Your Rights as a Cleaner in Switzerland

Employment contract, minimum wage, holidays, sick pay, maternity, accident insurance, termination: All rights for cleaners and domestic helpers in Switzerland at a glance.

Legal7 min read

Are you employed undeclared? How to recognize it

Checklist for domestic workers: 7 warning signs of undeclared employment, what you lose in pension and insurance, and how to protect yourself.

Template5 min read

Wage Calculator for Domestic Workers

Free wage calculator for cleaners and domestic workers in Switzerland. Compare your wage with the NAV minimum and calculate your net salary.

Compare9 min read

Batmaid & Helpling Alternative 2026

Batmaid, Helpling or Wecasa too expensive? Employ your cleaner directly - with Clino for CHF 19.90/month instead of CHF 38-45/hour via the platform.

Map8 min read

Cleaning Worker Wages Worldwide

What do cleaners earn worldwide? Interactive world map showing hourly wages for domestic workers in 50+ countries, converted to CHF.

Legal9 min read

Deduct Your Cleaner from Taxes? The 4 Exceptions

Are cleaning costs tax-deductible in Switzerland? Usually not. The 4 exceptions (childcare, disability, nursing, property), cantonal limits, a worked example and an interactive check.

Lifestyle15 min read

The 31 Best Independent Swiss Blogs 2026

From finance to expat life to food: Switzerland's most exciting independent blogs, with background, reach and why they are worth reading.

Guide10 min read

Register a Babysitter, Nanny or Au Pair - 2026 Guide

Register a babysitter, nanny or au pair correctly: AHV obligation from the first franc, UVG accident insurance, employment contract and the simplified procedure.

Guide13 min read

Hire a Senior Caregiver in Switzerland - Guide 2026

Employ a private caregiver legally: Spitex vs agency vs private hire, AHV, presence time, room & board, financing options. With checklist and cost checker.

Template7 min read

Termination Letter for Household Help: Free Template

Termination letter for your household employee in 2 minutes: free template with notice-period calculator and protection-period check, download as PDF.

Template6 min read

Employment Reference for a Cleaner: Free Template

Create an employment reference for your cleaner or housekeeper in seconds: generator with ready-made phrases, fair wording and PDF download.

Template4 min read

Recommendation Letter for a Cleaner: Free Template

Write a recommendation letter for your cleaner or housekeeper in 90 seconds: generator with ready-made phrases, PDF and Word download, in 5 languages.

Template7 min read

Cleaning Schedule Template - Free Generator 2026

Build a custom cleaning schedule room by room, with frequencies and time estimates. Printable & PDF.

Template5 min read

Key Receipt - Free Printable Template

Key receipt in 30 seconds: fill in, print, sign.

Guide7 min read

Giving Your Cleaner Access: Key or Smart Lock?

Key, lockbox or smart lock: how to give your cleaner access when you're not home.

Template6 min read

Cleaning Checklist: Standard or Extra?

Interactive printable cleaning checklist.

Guide7 min read

Cleaning supplies & equipment for your cleaner: the full 2026 list

Who buys what? The complete list of cleaning products and equipment you must provide as an employer (Art. 327 CO) - plus what your cleaner usually brings herself.

Guide8 min read

Interviewing & trial day with a cleaner: the full 2026 guide

How to prepare a short get-to-know call with a cleaner candidate: questions, attitude, negotiating - and what the law says about the trial day.

Template8 min read

Spring Cleaning Checklist 2026

Complete spring cleaning checklist with schedule, tips, and room-by-room guide. Plus: When hiring a professional cleaner is worth it.

Compare10 min read

Cleaning Platforms in Switzerland 2026

Batmaid, Helpling, MamiExpress, Homeservice24, Wecasa, Autonomia compared: net pay, insurance, working conditions. With interactive earnings calculator.

Legal7 min read

Cleaner Pregnant: Employer Duties Switzerland 2026

Dismissal protection from day 1 (Art. 336c CO), 14 weeks maternity pay at 80% (max CHF 220/day), health rules: your duties as an employer, step by step.

Legal8 min read

Cleaner Accident Without Insurance: Who Pays?

No UVG? The Ersatzkasse UVG pays, then claws back premiums up to 5 years, doubled at most. Plus a fine up to CHF 10'000. How to get covered properly.

Legal7 min read

Cleaner Causes Damage - Who's Liable?

What to do when your cleaner breaks something? Liability under Art. 321e CO, wage deductions prohibited, insurance cover.

Legal6 min read

Paying Your Cleaner Cash - Is It Legal?

Cash payments to your cleaner: legal or not? What you need to know about registration obligations, risks, and how to pay cash AND stay properly registered.

Legal8 min read

Paid Cleaner Off the Books? Set It Right Today

Have you paid your cleaner cash without declaring it? A calm plan for Swiss households: anonymous self-check, contract, AHV registration, keep it clean from today.

Jobs9 min read

Wages Not Paid? How to Claim Them

Your client pays late or not at all? How to follow up politely but firmly - with WhatsApp templates, the escalation ladder and your rights under Swiss law.

Legal8 min read

Public Holidays & Household Employees 2026 - All 26 Cantons

Do I have to pay my cleaner on public holidays? Interactive 2026 holiday calendar for every canton, the August 1st rule and holidays during vacation explained.

Legal7 min read

Withholding Tax for Household Employees

Withholding tax for foreign household employees: When it applies, how it's calculated, and what employers in Switzerland need to know.

Legal8 min read

Tax Returns & Household Help

Deduct household help from taxes: Which documents you need, deduction amounts by canton, and how Clino generates everything automatically.

Legal8 min read

Bogus Self-Employment

The 5 most common myths about self-employed cleaners - and why Swiss law is unambiguous.

Guide8 min read

Accident Insurance (UVG) for Household Employees

Do I have to insure my cleaner under UVG? Occupational accident cover (BU) is mandatory from the first hour, NBU from 8h/week. Costs from CHF 1.20 per CHF 100 of wages, registration step by step.

Guide7 min read

VAVplus Explained

VAVplus combines the simplified billing procedure with UVG accident insurance via SOLIDA. Costs, registration, limits - the complete guide for Swiss private households.

Legal7 min read

Simplified Procedure: 5 Downsides Nobody Mentions

The simplified billing procedure has its drawbacks. Discover the 5 biggest disadvantages for employers and employees - honest and transparent.

Template5 min read

WhatsApp Templates for Employers

Ready-to-copy WhatsApp messages: appointment confirmation, cancellation, feedback, termination - in 6 languages.

Guide9 min read

Airbnb Cleaning in Switzerland

Hire an Airbnb cleaner legally: AHV, insurance, costs and contracts. Avoid fines and find reliable cleaning help.

Compare8 min read

fairboss pricing 2026: free tier vs Clino

Fairboss.ch is free (Basis), premium CHF 39.90/year - self-service with forms, contract and payroll. Clino prepares the full payroll for you: AHV registration, statements and PDF docs for CHF 19.90/month.

Compare9 min read

KLARA Home pricing 2026 vs Clino compared

KLARA is the well-known Swiss accounting platform for SMEs. With KLARA Home, they also offer a solution for household employers. Is the all-rounder worth it or is Clino the better choice?

Compare12 min read

Daycare, Nanny or Childminder? Honest Comparison

Daycare vs. nanny vs. childminder in Switzerland: costs, pros and cons, employer obligations and an interactive childcare finder. Complete comparison 2026.

Costs10 min read

Childcare Costs Switzerland 2026

What does childcare cost in Switzerland? Daycare, nanny and childminder costs compared with UKibeG calculator, tax deductions and money-saving tips.

Guide8 min read

School & childcare by age: the parents' guide

What the state covers when, how big the childcare gap is for working parents and what after-school care, a childminder or a nanny cost - with a calculator by workload and canton.

Guide8 min read

Tasks of a Household Helper - What Can You Expect?

What does a household helper do? Standard tasks, time planning (3h/6h/9h), contract tips and interactive task planner.

Guide9 min read

Housekeeper vs. Cleaner

Cleaner, cleaning professional, household helper, housekeeper: differences in tasks, salary and employment law in Switzerland explained.

Guide9 min read

Swiss Tax Tools

Comparison of digital tax tools in Switzerland: iqtax, cantonal portals and tax consultants. Plus: How to deduct household employee costs from your taxes.

Legal12 min read

Two Paths, One Job: Cleaner Legal vs. Undeclared

What happens when one cleaner is registered and the other isn't? 25-year comparison: pension, accidents, maternity, taxes.

Legal9 min read

Unemployment Benefits as a Domestic Worker

ALV eligibility, RAV registration, daily allowances and why only registered household workers receive unemployment benefits.

Legal8 min read

Maternity Compensation as a Domestic Worker

MSE eligibility, calculation, dismissal protection and registration for cleaners. Plus: Why undeclared work costs you thousands.

Jobs10 min read

Training as a Cleaner - Earn More with Certificates

NAV levels, SRK courses, EFZ household management and language courses: How to increase your wage as a domestic worker in Switzerland.

Compare10 min read

Payroll Procedure Compared for Household Staff

Which payroll procedure fits? Comparison, requirements, pros and cons for household employers in Switzerland.

Legal9 min read

Work Permits for Household Employees

Work permit household employee Switzerland: Permit B, C, L, F, N. Who can work? EU/EFTA vs. third countries, notification duty, employer obligations and penalties.

Jobs8 min read

Working in Switzerland Without an EU Passport

Can a third-country national work as household help in Switzerland? Permit B/C/F/N/S, au pair, continuity from abroad - and where no path exists.

Costs7 min read

Holiday Pay on Hourly Wages: 8.33% or 10.64%?

Holiday compensation on Swiss hourly wages: 8.33%, 10.64% or 13.04% depending on entitlement. Legal basis, worked examples and the most common mistakes.

Legal7 min read

Sick Pay for Your Household Employee

How long must you continue paying your household employee during illness? The 3 scales, calculation examples and KTG alternative.

Guide7 min read

Register a Nanny with the AHV: Step by Step 2026

Register your nanny with the AHV in Switzerland: salary thresholds, three registration routes, the compensation fund per canton, penalties and FAQ. As of 2026.

Legal6 min read

Nanny Withholding Tax in Switzerland: Guide 2026

Withholding tax (Quellensteuer) for nannies with a B/L permit: cantonal tables, employer duties, the ESTV calculator and common mistakes. As of 2026.

Guide7 min read

Nanny BVG / Pension Fund Switzerland 2026

Occupational pension (BVG) for nannies: mandatory from CHF 22'680, coordination deduction, retirement credits by age and a worked example. As of 2026.

Compare8 min read

Pension fund for household employees: plan AN or AN Plus 2026

The standard AN plan insures low wages on only CHF 3'780. The Substitute Institution's AN Plus plan insures the whole wage from CHF 2'500 with no coordination deduction. How to choose. 2026 edition.

Costs7 min read

Nanny Salary Switzerland 2026: CHF 3'800–6'500/mo

What does a nanny earn in Switzerland? CHF 3'800–6'500 gross per month, CHF 25–40+ per hour, NAV minimum wages by canton and the real cost for employers.

Jobs9 min read

Work as a Nanny in Switzerland: Pay from CHF 20.35/h

Your rights as a nanny in Switzerland: minimum wage from CHF 20.35/h, paid holidays, sick pay and insurance, plus how professional nannies earn more.

Jobs6 min read

Become a nanny in Switzerland: your step-by-step start

Become a nanny in 6 steps: know your pay, sort your permit, build your profile, find families, negotiate a contract and get registered correctly. Interactive action plan.

Jobs7 min read

Finding nanny and babysitter jobs in Switzerland

Where to find nanny and babysitter jobs, how to stand out (babysitting course, references, languages) and how to work registered instead of off the books.

Guide9 min read

Employer duties in the household: the complete 2026 overview

Registration, contract, payslip, insurance, holidays and termination: all duties as a private employer in Switzerland, with the 2026 limits and a free course.

Jobs7 min read

German for household work: free course with certificate

Which German do you need as a cleaner, nanny or caregiver in Switzerland? The 150 words for work, explained in your language, with a free course and certificate.

Jobs9 min read

Caregiver Salary Switzerland 2026: Which Hours Get Paid?

Live-in care: not every hour on duty is paid working time. Your rights, the rules on standby and rest, the differences by canton, and a free check of your pay.

Guide8 min read

Hiring a Full-Time Nanny: Standard Procedure, BVG and 13th Salary

Full-time nanny in Switzerland: standard procedure from CHF 22'680, mandatory BVG, withholding tax, the 13th month salary and real employer costs.

Guide8 min read

Hiring an Au Pair in Switzerland: Permit, Pay and Duties

Hosting an au pair as a family: permit (EU/EFTA vs. third countries), max. 30h/week, pocket money, in-kind pay for the AHV, language course and all duties. As of 2026.

Compare5 min read

Simplified Procedure for a Nanny: When It Pays Off 2026

The simplified payroll procedure for nannies in Switzerland: salary threshold, advantages, drawbacks and when the regular procedure is the better choice.

Legal6 min read

Nanny: 13th Salary, Holidays and Sick Pay (Switzerland 2026)

Nanny rights in Switzerland: 4 weeks of holiday, the 13th month salary, the Bern/Basel/Zurich scale for sickness, UVG, maternity and public holidays.

Guide5 min read

First Aid Course for a Nanny: Requirement and Providers (2026)

First aid course for nannies in Switzerland: BLS-AED, child emergencies, SRK/Samariter/IVR, cost CHF 130-280, in the contract, renewal every 2 years.

Jobs6 min read

Babysitting & nanny courses in Switzerland: the big comparison (2026)

All babysitter, nanny and childminder courses and certificates compared: SRK Babysitting course, child first-aid, Nanny SRK, kibesuisse, FaBe Kind EFZ, Clino Academy. Costs, recognition, recommendation.

Costs8 min read

Cleaner Hourly Wage Calculator: Is Your Rate Fair?

Calculate your fair hourly wage as a cleaner in Switzerland: canton, experience, qualifications and services included. Based on the 2026 NAV minimum wages.

Legal10 min read

Registering a Cleaner Retroactively: The Honest Guide

An empathetic guide to registering a domestic helper retroactively: AHV time limits, voluntary disclosure, 6 steps and scripts for the conversation with your cleaner.

Legal9 min read

Continued Pay for Household Staff: Long-Term Path

Your household employee is sick long-term? From the first day of illness to a disability pension: the Bern, Basel and Zurich scales, daily sickness benefit waiting periods, IV early detection after 30 days, protection periods and the path to a partial or full pension.

Legal9 min read

Terminating a Domestic Helper: The Strategic Guide

How to terminate a domestic helper correctly: ordinary vs. immediate, notice periods, protection periods and wrongful dismissal. CO Art. 335-336c, NAV domestic work.

Legal8 min read

The Ongoing Employment Relationship: A Strategy Guide for Employers

Probation, pay rises, holidays, maternity, warnings and damages: all the legal topics of a domestic helper's ongoing employment relationship. CO Art. 321a-336c.

Compare7 min read

Au Pair or Nanny: A 30-Second Quiz for Swiss Families

Four questions, one clear recommendation. Au pair for cultural exchange and live-in, nanny for professional full-time care. Includes a comparison of costs, hours and obligations.

Costs6 min read

Salary Deductions for Household Staff 2026: 11.4%

AHV 5.3% + ALV 1.1% + 5% withholding tax = 11.4% deducted under the simplified procedure. All 2026 rates, FAK by canton and the BVG threshold in one table.

Template5 min read

Filling out the salary certificate for household help

Do you need a salary certificate for your cleaner or nanny? Simplified vs ordinary procedure, the key fields (Form 11) and the end-of-January deadline.

Guide7 min read

AHV Number Switzerland: How to Find or Get Yours

Your AHV number (756.XXXX.XXXX.XX) is on your health insurance card. No number yet? How to get one for every situation, with the official links.

Guide7 min read

Sharing a Cleaner in a Flatshare: Who's the Employer?

Flatmates sharing a cleaner in Switzerland? Only one person can be the registered employer. Here's how to split costs fairly - and what happens when they move out.

Legal10 min read

Cleaner With Several Employers: Registering AHV and UVG Correctly

Your cleaner also works for the neighbors? UVG, the wage ceiling and BVG apply per employer, not combined. Direct answers on AHV, accident insurance and liability.

Costs8 min read

Insuring Your Cleaner: What You Must Pay as an Employer

AHV, ALV, UVG and FAK for your cleaner - which insurances are mandatory and what they cost. With a 2026 cost calculator for your household.

Legal9 min read

Cleaner Not Registered: What Really Happens?

Back-payments, fines, liability after an accident: what a household risks with an undeclared cleaner - and how to put it right cheaply.

Legal8 min read

Self-Employed or Employee? Why Your Cleaner Usually Isn't Self-Employed

An invoice doesn't make her self-employed. The test shows whether your cleaner must be employed - and when she is genuinely self-employed.

Legal8 min read

Notification Procedure vs. AHV Registration: What's the Difference?

AHV registration (social insurance) and the notification procedure (residence/work permit, ≤ 90 days) are two separate steps. Who needs which. Explained by nationality (EU/EFTA, third country, UK).

Guide6 min read

Own cleaning business or employed?

Self-employed cleaning or employed by each household: who decides, what AHV costs on each side, and what happens to unemployment benefits and your pension.

Guide7 min read

Pension for household employees

AHV pension, contribution gaps from years abroad and the missing pension fund with several employers - and what can still be changed.

Costs7 min read

Au pair pocket money 2026: customary amount & real costs

How much pocket money do you pay an au pair in Switzerland? Customary range CHF 500-800, the Pro Filia recommendation and why room and board (CHF 990) count as wage.

Legal7 min read

Au pair permit in Switzerland: EU/EFTA vs third country 2026

Does your au pair need a permit? EU/EFTA: municipal registration. Third country: licensed organisation, quota, max. 12 months (Art. 48 VZAE).

Guide9 min read

Au pair agencies in Switzerland: the 2026 directory

All active Swiss au pair agencies: seat, regions, third-country placements. Plus: when an agency is mandatory (Art. 48 VZAE) and what follows.

Guide8 min read

Holiday flat cleaning: registration & costs 2026

If someone regularly cleans your Swiss second home, you are an employer: AHV from the first franc, UVG from hour one. Which canton governs what, and the real costs.

What does a properly registered cleaner actually cost?

Calculate the wage costs for your domestic worker in 30 seconds.

Calculate now

Salvador Jovells, founder of Clino